meet the team: Jake Ethridge
Jake established eyecandy in 1998, with a vision for more sophisticated, striking signage in his hometown of Halifax. Jake's vision would be underwritten by technical innovation and devotion to his craft. His easygoing but attentive relationships with clients are characteristic of his approach to pretty much everything, and are an important part of the overall eyecandy environment.
Jake on Jake: "We're still excited every day about what we can do for our clients. I think the fact that we enjoy so many longstanding relationships with customers is rooted in that attitude. We guarantee an outstanding product, definitely, but we think the process of getting to that end result should be enjoyable too."
Adam on Jake: "He has this hyper-observant eye when it comes to details: in the design, materials, the finished product, details of installation... he's keenly watchful of quality. At the same time, he doesn't take himself too seriously, so working with him is a mix of inspiring and fun."